Born and raised in the Philippines, I am a proud Filipina living in New York City (A dream come true). Having been raised in an entrepreneurial and creative family, my parents taught me and my siblings from an early age to hone our creative eye. From partnering with brands for my movie premiere themed 7th grade birthday party to launching my first shoe label, Daily Schedule, at 19; expressing myself through a marketing lens has provided a unique toolset and approach into how I tackle any project.

I am a strategist with a cultural creative lens.

I majored in Entertainment Marketing with a minor in Business at Emerson College. I then ventured into PR, Partnerships, and Creative Strategy at PAPER Magazine, collaborating with renowned brands. At The Wing, I excelled in branding, email marketing, leading events and partnerships to drive memberships, launching Night Markets, Book Tours, Pop-ups, Movie Screenings, and more.

I am currently the Director of Marketing for The Standard Hotels and The Hyatt’s Lifestyle Group, let's connect!