the wing nIGHT MARKET
Role: Head of Events & Partnerships for The Wing co-working space.
March 2022
I collaborated with Dear Asian American Podcast to host a vibrant Night Market at The Wing, celebrating Asian American Pacific Islander small businesses and supporting Asian non-profits. As the event lead, I curated 60 vendors, handled hosting, and developed marketing strategies, resulting in 300+ attendees. The Night Market series successfully toured in New York, Chicago, San Francisco, and Los Angeles.
Teamed up with Heart of Dinner, a non-profit providing culturally thoughtful and nutritious food to Elders with uniquely illustrated brown bags and handwritten love notes in their native languages, respecting and honoring cultural nuances across the Asian diaspora.
The Wing’s New York’s Night Market decorated 100 illustrated bags and encouraged volunteers!
aapi beauty pop-up
At The Wing, we provided a thriving space for members to explore themselves personally and professionally. Our tranquil beauty rooms offered members a space to connect, share their day, skincare routines, and favorite products.
I partnered with 7+ AAPI owned beauty brands to celebrate and discover their unique stories, heritage, and products. I led brand outreach, creatively directed marketing assets, and curated the retail experience.
Brands: Kulfi Beauty, Tower 28, Super Egg, Rael, Krave Beauty, Crushed Tonic, Hero Cosmetics & Cocokind